Some, perhaps most, of us have never bothered with this since it was invented.
When I was much younger, decades ago before WalMart was even invented, I might go out to a mall with my friends the day after Thanksgiving in order to leisurely browse, eat a snack and just enjoy a day off from school, but not with the idea of shopping up a storm (I didn’t have much money then), getting discount deals, or being in the middle of some riot. It has never made sense to me why anyone would think that was fun.
A person I know who is at the lower end of the socioeconomic spectrum explained to us that many people who participate in the Black Friday events truly need to get the item at the discount or they can’t afford it at all, also that people being outraged at Black Friday is to some degree classist/ elitist. Thinking of that statement together with the Vincentian’s course on how poorer people put a huge value on entertainment or having something to do, that middle class people don’t, I think this explains a lot.