My PV hates talking about money. That is one of the subjects he dreads. However, when he served as our cathedral’s first rector, he dedicated one homily to stewardship (we usually picked the readings that closely matched the topic. A week prior to his homily, he would have different people from the parish talk to us about their personal experiences with stewardship (after teh Post-Communion prayer). Stewardship inserts would be placed in the bulletin to prep us for his homily. The next week, he tied his homily into the notion of stewardship. He would talk about stewardship as being a two-way commitment between the parish and ourselves. After the homily, we filled out our commitment cards. He even filled one out. Yes, he, too, contributed his fair share to the parish. During the collection, we placed our pledges into the basket (along with the normal contribution). Now, he told us that this was not a binding contract; if for some reason we couldn’t meet it, he wasn’t going to “kick us out” of the parish. He understdood that situations crop up. However, he wanted us to make an effort.
He also didn’t like the idea of forcing the parishioners into a corner and browbeating them. The way he presented the 10% approach was that five percent goes to the parish, then three percent to the diocese and two percent to a charity. Personally, I’d rather split mine and give the parish a higher number and then donate directly to Peter’s Pence and certain special collections (retirement fund for religious and Cross International). For Peter’s Pence, I go online to the Vatican website and make my contribution there.
Needless to say, the collections increased steadily from that point forward. We were running a pretty healthy balance up until the new administrator came in and he had more a “put up your hands and reach for the sky” approach. This led to a downward spiral in parish contributions. It is only slowly beginning to get better now that another administrator has taken the reins.
When my PV got to his current assignment, he helped the pastor get a stewardship program going in our parish. He took the same approach that he did when he was at the cathedral. People have responded positively and we are slowly getting to our goal. At both the cathedral and in his parish, my PV took a positive approach and really inspired us. He made me feel guily about spending money on BE makeup (although he told me to do us all a favor and keep America beautifuli

).
I am still contributing what I can to my parish and also giving to the special collections and Peter’s Pence directly. I got a pleasant surprise from the Vatican in that I got a thank you email from the prelate overseeing Peter’s Pence (I know it was automated, but, it’s still nice) along with the Holy Father’s Apostolic Blessing. Of course, that’s not the reason why I do it, but, it was a very nice thing.
My PV certainly didn’t like the approach similar to what the OP noted. That is not the way to get people to give money. This campaign needs to be made in charity. To be honest with you, I even dread the Diocesan Catholic Sharing Appeal because we have to watch a video touting what we have accomplished as a diocese (not much) and what we need. That is one campaign that I shy away from every year. I’d rather increase my contribution to the parish and the Holy Father. At least I know I can see results.
I think that the worst solicitation I have seen is one from my dad’s parish. This even beats the OP. The pastor worte that “in this time of giving, please remember your parish as we have many needs and repairs to make. To our more wealthy parishioners, we urge you to increase your contribution, as we are now approaching the end of the tax year.” As I read this, I wanted to choke. Of course, the pastor didn’t tell the parish that he spent $250,000 in remodeling a perfectly sound rectory. He also had silent auctions in the sanctuary last year to raise money. He had the sacred art pieces on display next to the ambo and had the bid sheet on the communion rail. People were even making their bids after receiving Holy Communion.

He has had to dip into the savings (that the previous pastor left behind - a very sizeable amount) because the parish only takes in about $1,000 a week.
To the OP, there are worse ways of soliciting donations, as you can see from this very real instance I just cited, just as there are some very good ways to call attention to a parish’s very real financial needs.