P
patrick457
Guest
The author Timothy Beal (The Rise and Fall of the Bible) actually pointed out something interesting: biblical literacy in modern society is very low, but Bible sales are on the rise. In his book he provides a few rather startling revelations based on recent polls and surveys and I quote:And, despite their good-faith efforts, society is less religious and sicker than ever. Without a unifying authority, a bible in every hand serves only to divide rather than unite. There seems to be a demonstrable inverse proportion between the number of bibles in circulation and Christian unity.
- Less than half of all adult Americans can name the first book of the Bible (Genesis, in Hebrew Bereshit) or the four Gospels of the New Testament (Matthew, Mark, Luke, and John).
- More than 80 percent of born-again or evangelical Christians believe that “God helps those who help themselves” is a Bible verse. I suspect that many would also say that “The Serenity Prayer” and the “Footprints in the Sand” parable are in there somewhere.
- More than half of graduating high school seniors guess that Sodom and Gomorrah were husband and wife, and one in ten adults believes that Joan of Arc was Noah’s wife. (Those two must’ve been multiple-choice questions.)
- Almost two-thirds of Americans can’t name at least five of the Ten Commandments. Some of these people, moreover, are outspoken promoters of them. Georgia representative Lynn Westmoreland, cosponsor of a bill to display the Ten Commandments in the chambers of the Houst of Representatives and Senate, could remember only three when Stephen Colbert asked him to recite them on The Colbert Report (Colbert, who I hear teaches Sunday school at his church, would have done considerably better).
According to a survey conducted by the Pew Forum on Religion and Public Life, 78 percent of Americans believe that the Bible is the “word of God,” with almost half of those adding that as such “it is to be taken literally, word for word.” The Barna Group poll indicate that nearly half of all Americans agree that “the Bible is totally accurate in all of its teachings” (88% of all “born-again” Christians believe the same), while the Gallup Poll finds that 65 percent of all Americans believe that the Bible “answers all or most of the basic questions in life.” Rather oddly, however, 28 percent have admitted to rarely or not reading it. Hence, there seems to be no correlation in reading the Bible and revering it.
While there are of course exceptions to this norm (there are of course folks and groups from different denominations who know the Bible like the back of their hand), quite ironically, Bible study or even Bible reading is a rare activity even among Christians who identify themselves strongly with it: in a 2005 study of religious values, practices and behaviors by Baylor University’s Institute for Studies of Religion, more than half of those who identified themselves as “Bible-believing” said that they have not participated in any kind of Bible study or Sunday school program at all in the past month. As for Bible sales, Beal notes:
The biggest Bible publishers in this highly competitive business guard their sales data closely, but reliable industry sources estimate that 2007 saw about 25 million Bibles sold, generating revenues of about $770 million in the United States alone. That was an increase of more than 26 percent since 2005, which saw U.S. sales of about $609 million. In fact, the Bible-publishing business has been enjoying a healthy compounded growth rate of close to 10 percent per year for several years. Even during the high point of economic crisis in late 2008, when other book sales were hurting badly, Bible sales continued to boom, with an estimated $823.5 million that year. Indeed, Bible publishing tends to thrive during times of war and financial disaster. Although it’s too early to know for sure as I write, it may well turn out that the latest economic bust will be another boom time for Bible business.