Now I can say with almost certainty that this whole thing was a publicity stunt.
I am not so sure. A&E had nothing to gain by this controversy, and the controversy hurt its image.
I am annoyed that the official retraction is less than apologetic:
*We believe it is a privilege for our brands to be invited into people’s homes, and we operate with a strong sense of integrity and deep commitment to these principles.
That is why we reacted so quickly and strongly to a recent interview with Phil Robertson. While Phil’s comments made in the interview reflect his personal views based on his own beliefs and his own personal journey, he and his family have publicly stated they regret the “coarse language” he used and the misinterpretation of his core beliefs based only on the article. He also made it clear he would "never incite or encourage hate.*
The statement doesn’t admit that A&E was in the wrong. It still tries to pin blame on Phil Robertson. A&E should have admitted that Robertson’s statements were paraphrases of St. Paul’s Letter to the Romans. Instead, A&E makes it sound as if Robertson was stating some unique and eccentric beliefs which are not shared by millions of Christians.
I think A&E caved to public pressure, much as Cracker Barrel did after it received a massive amount of complaints for pulling Duck Dynasty merchandise. The difference between Cracker Barrel’s response and the A&E’s response is that Cracker Barrel was gracious enough to admit to a mistake. A&E still isn’t willing to do that.
I am glad that the show will remain on the air, and that Phil Robertson will not be punished any more than he has been. But I think worse of A&E, both for their initial overreaction and for their non-apology.