I’m still floored at this commercial for gum. It shows a girl seeing a guy that she’s physically interested in, she pops a piece of this gum in her mouth and goes over and forcefully kisses him this big open mouthed kiss. Then looks at his girlfriend and the women give each other this look of “I can do you too” with huge smiles on their faces. Um… this is a commercial for GUM, yet sex sells.
Ther is a new commercial on Foxtel Satellite here. It is for a chain of Indian Restaurants which also sells cook-in sauces so you can make it at home if you want.
The scene opens with the really beautiful woman getting ready for work, putting her earings on. She’s talking about how she 'needs her N****‘s fix’ and how she bought the ‘patches’ but they are obtrusive at work. Scene changes to her on the runway at a sleazy bar, pole dancing wearing only a tiny g-string with the N****'s patch stuck underneath it. She then squats down with her butt in this fat old bald guy’s face. The ‘gentleman’ who was about to put some money in her g-string grimaces with distaste at her ‘addiction’ and withdraws his hand.
She then turns around to face the camera, still hanging from the pole, with one arm crossed over her chest so you can’t see everything, but near enough, to talk about how you can get your 'N****‘s fix’ without having to resort to patches cause the restaurants are everywhere and you can enjoy it with your family. (I think this is what she said. I was so gob-smacked at this nearly-naked pole-dancing woman selling curry at 8pm that I wasn’t listening closely)
Scene changes again to show the same woman out with her husband and 2 children at a N****"s restaurant looking for all the world like a wholesome SAHM, while she blathers on about how she can now get her ‘fix’ and it won’t ever interfere with her pole-dancing again. Husband and children behave as if this work is quite normal for Mom.
The next time I saw this ad it was on at 2:30pm on Saturday afternoon during a live AFL football game, which children of all ages would be expected to watch. I turned off the sound and closed my eyes.
Worse, this town is famous for its red-light district. Summer evenings, the girls sit on the front verandahs of the brothels, in their working clothes, perched on stools so they can be seen. This is the next block to one of the main supermarkets. The first time I saw them, the boys, aged 5 & 7 were with me and they didn’t miss a thing. Then there are the ‘skimpy’ bar maids in the hotels on the main street. Skimpy refers to their clothing. These bars have big picture windows so you can see into them while sitting at the traffic light. Or send your child into the newsagent to get the paper and he gets an eyeful of the girlie magazines on the shelf just above the newspapers. Why can’t they put the girlie mags in the back?
It is everywhere and tolerated. Any complaints about it get the complainer labeled a wowser or someone who just wants to spoil everyone else’s fun by imposing their uptight religious morals on everyone.
We successfully campaigned to keep a restaurant from opening here which was to feature naked girls lying on tables, covered with saran wrap, with the food served on them and eaten off of them. So, as the patrons ate, the girl was more and more visible. Yeah, we were called wowsers.
I had the petition in my office when one of the bosses from head office came. He saw it and removed it. I asked him about it and he said he didn’t see anything wrong with it. So I asked him if he would still like it if one of the girls was his daughter. He hesitated but said, yeah, if that is what she really wanted to do, as if it was something to aspire to, like being a doctor. He didn’t have children at the time. Now he does, 2 daughters and 1 son, and although our paths have separated, I would like to ask him again and see if his views have changed.