Millennials are killing the beer industry

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The data is being read incorrectly. Millenials ARE enjoying beer, just not macrobrewed barley urine, pretending to be beer. Microbrews and local beers have exploded onto the market. American tastes have gotten better, putting Miller, Anhauser, etc closer to extinction. Thank God.
 
SyroMalankara said:
The data is being read incorrectly. Millenials ARE enjoying beer, just not macrobrewed barley urine, pretending to be beer. Microbrews and local beers have exploded onto the market. American tastes have gotten better, putting Miller, Anhauser, etc closer to extinction. Thank God.
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Good news.
 
The headline is ridiculous. The article says that beer consumption fell by 1% last year and is forecast to fall by 0.7% this year. That is nowhere near ‘killing an industry’. The auto industry circa 2008 is an actual example of how decreases in sales affect an industry. And the nature of the free market is that some industries increase and others do not. No need to feel sorry for beer makers.
 
ucfengr said:
As if I needed another reason to hate millennials.

businessinsider.com/millennials-are-killing-beer-2017-7?utm_source=feedly&utm_medium=webfeeds
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“Hate” is a very strong and ugly word to use, whether one means it partly in jest or not.

For instance, I dislike Trump’s persona and policies but I wouldn’t go so as far as to say that I “hate” him.

In your case, you are stereotyping and scapegoating an entire generation of people. And yes, I am a millennial. It’s sure nice to know that you “hate” me and a host of other posters on this forum, facetious or not. At least I know where we stand, eh?
 
jesucated said:
I’m someone who doesn’t think the word “hate” should be thrown around.
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Millenials are a sensitive lot. I remember my millennial daughter ratting me out to my wife for saying the “F” word. When I protested my innocence, I was informed that the “F” word is “fat”. My wife and I had a good laugh over that.
Regular_Atheist said:
Millennials are actually the best generation.
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I find millenials to typify the old adage, “the young are always eager to give their elders the benefit of their inexperience”.
 
ucfengr said:
Millenials are a sensitive lot. I remember my millennial daughter ratting me out to my wife for saying the “F” word. When I protested my innocence, I was informed that the “F” word is “fat”. My wife and I had a good laugh over that.

I find millenials to typify the old adage, “the young are always eager to give their elders the benefit of their inexperience”.
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Just out of curiosity. How would you (or anyone else) define millenial? There’s a lot of disagreement about the term means, and I’m curious to see what people think.

As to your other comments, there is a difference between age and maturity.
 
SyroMalankara said:
The data is being read incorrectly. Millenials ARE enjoying beer, just not macrobrewed barley urine, pretending to be beer. Microbrews and local beers have exploded onto the market. American tastes have gotten better, putting Miller, Anhauser, etc closer to extinction. Thank God.
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👍
 
jesucated said:
Just out of curiosity. How would you (or anyone else) define millenial? There’s a lot of disagreement about the term means, and I’m curious to see what people think.

As to your other comments, there is a difference between age and maturity.
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Not as much as you think. As you age more, you’ll discover this. And Millenials are individuals born in the generation that started in the mid 1980s and ended in the mid 2000s.
 
Millennials are drinking better beer and prefer wine and spirits? They sound like an alright bunch to me.
 
ucfengr said:
Not as much as you think. As you age more, you’ll discover this. And Millenials are individuals born in the generation that started in the mid 1980s and ended in the mid 2000s.
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I appreciate your response on the definition of millenial. Reading up on it this morning, I saw demographers define the starting birth year in a range from 1976 to 1986 and the ending birth year range from 1995 to early 2000s (with the majority saying 1980/81 to 1995/96).
 
jesucated said:
I appreciate your response on the definition of millenial. Reading up on it this morning, I saw demographers define the starting birth year in a range from 1976 to 1986 and the ending birth year range from 1995 to early 2000s (with the majority saying 1980/81 to 1995/96).
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I tend to see millenials as people who, at the moment, are in their twenties or early thirties. For instance, I was born in the early 1990s and am in my mid-twenties.

Today’s teens and tweens are probably the beginning of “Generation Z”, although some consider current teens to be the last “millenials”:

en.m.wikipedia.org/wiki/Generation_Z
Generation Z (also known as iGeneration, Post-Millennials, Plurals, or the Homeland Generation in the United States) is the demographic cohort after the Millennials. There are no precise dates for when this cohort starts or ends; demographers and researchers typically use starting birth years ranging from the mid-1990s to the mid-2000s, and as of yet there is little consensus about ending birth years.
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I wonder if the OP “hates” Generation Z even more than he hates millenials? 😉
 
I never quite understood the point of ‘hating’ an entire generation. I had a good friend once who said he despised the baby boomers - that was the first time I encountered this kind of opinion, and it baffled me then and still does to some extent.
 
tomarin said:
I never quite understood the point of ‘hating’ an entire generation. I had a good friend once who said he despised the baby boomers - that was the first time I encountered this kind of opinion, and it baffled me then and still does to some extent.
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👍
 
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