The numbers influenced actually mean nothing unless you can definitively make the case that the influence is overwhelmingly positive to society as a whole. Judging by the way many celebrities and athletes have completely lost any sense of decency in their “commentaries” and their advocacy principles, I suggest you have a steep uphill climb to establish the value of their influence.
I do think their contribution to society is very positive. E.g., I think many school kids stay in high school only because of sports. Oh, of course it would be great if they were interested in school because of reading, writing, and arithmetic, but that’s not reality. A lot of kids get college scholarships because of their athletic prowess, and the vast majority of college athletes do NOT go into professional sports, but graduate and get a regular ol’ job–which they probably would NOT have gotten without sports.
I think that many elderly people and invalids get much joy out of both sports and entertainment on television–oh, I realize that it would be nice if able-bodied people and loving family members would spend lots of time with their elderly relatives and friends who are incapacitated–but again–real life! My parents in law are elderly, disabled, and homebound, and my husband and I bring them supper and eat with them 3-4 nights a week–it’s hard. We both work all day, and these visits to our parents make it impossible for us to pursue our hobbies, work on improving our home, make it necessary for us to say “no” to various community and church activities, make it harder for us to try to find some time to exercise, and create a lot of extra work in cooking, packing up the meal, bringing it into their home and setting it up, and cleaning it all up afterwards. I wish that my parents-in-law DID like sports or popular TV show instead of the old Westerns that they watched endlessly every day! We are their only visitors, BTW–sad.
And I think that sporting events (e.g., Olympics, Super Bowl, Stanley Cup, etc.) give the community at large something fun to focus on that brings us all together in fellowship. One of our local men was drafted into the NBA and last year his team won it all–there was a viewing party downtown for the Final Game, and over 6000 people showed up and had fun together during the game (which he and his team won to win the championship!).
Same for a good television show–think of the massive viewing of shows like MASH Final Episode, or “Luke and Laura” (General Hospital)—this list could go on and on. One of the things I HATE about “streaming” is that we no longer have the camaraderie of watching the same shows and talking about them–everyone is watching their own personal preference. But television and movies still have a lot of power to bring people together and get them talking.
And then there are books–e.g., the Harry Potter series–it’s one of the last children’s literature pieces that children and adults actually READ out of real books, not from a phone screen.